From Verzuz to Quarantine Radio: Live Streams and Fan Growth During COVID-19
In this episode, we explore artist live streaming on Instagram Live and YouTube Live and how it’s affected social media follower growth for Jill Scott and Erykah Badu (Verzuz), Tory Lanez (Quarantine Radio) and Ty Dolla $ign, Metallica (Metallica Mondays) and Iron Maiden, H.E.R. (Girls With Guitars) and SZA, Diplo (Corona World Tour) and DJ Snake, and Charli XCX and Miley Cyrus (Bright Minded) during the coronavirus pandemic. Follow along with the original article at blog.chartmetric.com.
This week, we're diving into our new analysis of how artist live streaming is affecting audience engagement during COVID-19: https://blog.chartmetric.com/covid-19-effect-on-the-global-music-business-part-3-live-streaming-artists/
Follow along with the article, which is full of pretty charts and graphs, and subscribe to our blog for more.
How Music Charts is a podcast by Chartmetric that explores the dance between interpreting data and making creative decisions in the music business every day.